The YouTube Partner Program, Explained (Both Tiers)
The "1,000 subscribers to monetize" rule is out of date. There are two tiers now, and the first one starts at 500 subscribers. Here is what each unlocks.
Channel strategy
10 articles on Channel strategy.
Memberships, Super Thanks, and Fan Funding
Fan funding keeps 70% of what your audience pays, and it now unlocks at 500 subscribers, well before ad revenue does. Here is how each tool actually works.
Choosing a YouTube Niche You Can Actually Win
A niche is not a cage. It is a promise to one kind of viewer, and the recommendation system rewards you for keeping it.
The Channel Trailer and Homepage: Your Front Door
A new visitor decides in seconds whether your channel is for them. Your trailer, featured video, and homepage layout make that case for you.
Playlists and Series: Engineering the Next Watch
A playlist is not a folder. Used well, it is how you decide what plays after your video ends instead of letting the algorithm guess.
The First 1,000 Subscribers: What Actually Moves the Needle
Your subscriber count is the least useful number on your channel. Here is what the algorithm actually rewards when nobody knows who you are yet.
Channel Branding: Looking Like Yourself Everywhere
Branding is not your logo. It is whether a viewer can recognize your video in a crowded feed before they read a single word.
YouTube on the TV: Designing for the Living Room
The biggest screen for YouTube is no longer the phone. Most US watch time now happens on the TV, and that changes how you should make videos.
Why Podcasts Are Booming on YouTube
More Americans now reach for YouTube to hear a podcast than reach for Spotify or Apple. The reasons say a lot about where the platform is going.
Post Less, Make It Count: Avoiding Creator Burnout
YouTube has said it plainly: views are not correlated with how often you upload. So why is everyone still grinding themselves into the ground?