How much does YouTube pay per 1,000 views?

After YouTube's 45% cut, most channels earn roughly $1 to $5 per 1,000 monetized views (RPM). High-value niches like finance or business can reach $10 to $25, while music and entertainment often sit below $2. This calculator lets you pick a niche range or enter your own RPM.

What is the difference between CPM and RPM?

CPM is what advertisers pay per 1,000 ad impressions. RPM is what the creator actually keeps per 1,000 video views after YouTube takes its 45% share and after accounting for views that aren't monetized. RPM is the more useful number for estimating real income.

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YouTube Earnings Calculator

Estimate how much a YouTube video or channel can earn from its views. Pick your niche for a realistic RPM range, or enter your own, see daily, monthly, and yearly income instantly.

Average views , per video, day, month, or year

Niche , sets a typical RPM range

RPM range , net $ earned per 1,000 views

Daily

Monthly

Yearly

Estimates only. Real earnings vary with audience location, season, watch time, ad formats, and the share of monetized views.

How the YouTube earnings calculator works

YouTube creators earn from ads through the Partner Program. The number that matters for estimating income is RPM, revenue per 1,000 views, after YouTube takes its 45% cut and after accounting for views that aren't monetized. Multiply your views by your RPM and divide by 1,000, and you get an estimate of ad revenue:

Earnings = (Views ÷ 1,000) × RPM
We show a low–high band because RPM swings a lot by niche.
Daily, monthly, and yearly figures are scaled from the views you enter.

CPM vs RPM, what's the difference?

CPM (cost per mille) is what advertisers pay per 1,000 ad impressions. RPM (revenue per mille) is what you actually keep per 1,000 video views after YouTube's share and after un-monetized views are factored in. RPM is usually a good bit lower than CPM, and it's the more honest number for estimating take-home income, which is why this calculator uses it.

Typical YouTube RPM by niche

Rough industry ranges to sanity-check your estimate (your mileage will vary):

Niche	Typical RPM range
Finance / Business / Make money	$8 – $25
Tech & Software reviews	$3 – $10
Education / How-to	$4 – $12
Health & Fitness	$3 – $9
Food & Cooking	$3 – $8
Beauty & Fashion	$2 – $6
Gaming	$1 – $4
Vlogs / Lifestyle / Entertainment	$1 – $4
Music	$0.50 – $2

What affects how much YouTube pays?

Audience location, views from the US, UK, and Australia pay far more than most other regions.
Niche, advertisers bid more to reach finance and tech viewers than music or kids audiences.
Watch time & video length, longer videos can run mid-roll ads, lifting RPM.
Season, Q4 (Oct–Dec) ad budgets push RPM up; January is usually the low point.
Monetized view share, not every view shows an ad, which is exactly why RPM beats CPM for estimates.

Ad revenue also isn't the whole story, many channels earn more from sponsorships, memberships, merch, and affiliate links than from AdSense. Treat this as the floor, not the ceiling.

For better assumptions, read our guide to YouTube RPM by niche and how RPM differs from CPM.

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